The signage you have on your storefront and in your business is important. With the right signage, you can make your brand more recognizable, stand out from the competition, and make your business known. While there are many different sign styles to choose from, illuminated channel letter signs are one of our favorite options. At Sign Central in Aurora, we offer a variety of high-quality business signs to help you brand your business. In this blog, we are going to talk about why you should upgrade your business sign to illuminated channel letters.

More Professional Appearance

The sign on your business tells people a lot. It tells them that your business exists, what your business is, and how serious you take your business. Every once in a while you will see a business with a vinyl banner as their exterior business sign. While this is pretty normal for new businesses waiting for their permanent sign, the longer those banners sit there, the less professional and reliable you think that business is. With illuminated channel letters, you will be able to showcase that you are a professional, reliable, and serious business that is ready to help any and all customers. 

Our Aurora sign company can provide you with the best illuminated channel letter signs to help give your business a facelift. We also offer non-illuminated channel letter signs that are just as high-quality and professional, giving you a variety of options.

Be Seen At Night

For many businesses, being seen when the sun is down is important. If you have hours of operation that fall during any hours of the day that are darker, you should seriously consider investing in an illuminated channel letter sign. With this illuminated sign type, you can ensure that your business is seen at night or in the early morning, bringing in customers during all hours! Even if you are not open during the darker hours of the day, having an illuminated sign can ensure that you catch the attention of potential customers as they drive by at night, making them more likely to come back in the morning.

Variety of Styles

When it comes to illuminated channel letter signs from our Aurora sign company, you can always expect the best styles. We offer our illuminated signs in a variety of styles, including reverse channel letter signs and exposed neon channel letters. Reverse channel letters offer a classy look and feature a “halo” effect. These letters have a solid surface and are illuminated around the outside, giving them a beautiful glow. Exposed neon channel lights is another unique style that we can provide, that can give your business signs a stunning and more eye-catching look.

Complete Customization

The best part about working with our sign company in Aurora is that we are experienced and skilled at what we do. Our illuminated and non-illuminated channel letter signs are completely customizable to fit your needs, your vision, and your brand. From the overall design to the font and colors, we will work with you to ensure that your new business sign represents your business perfectly. Not only do we custom design all of our signs, but we also fabricate and install them, meaning that you can trust our team throughout the entire process.

Beneficial For a Variety of Industries

Illuminated channel letter signs are a great sign option for most businesses. Since they allow your business to be visible at night, they can help ensure that you are always keeping your brand visible as well. As we previously mentioned, this sign type is a great idea for all businesses, however, there are some industries that can benefit from illuminated channel letter signs more than others. These include restaurants, bars and clubs, gas stations, hotels, coffee shops, and any other business that is open during hours that are typically dark. Whether your business opens early in the morning before the sun rises, or is open late into the night, you want to make sure you are seen. This sign style can help.

There are many benefits of illuminated channel letter signs. If you are ready to upgrade your business sign, be sure to work with our Aurora sign company! We are talented, experienced, and knowledgeable, allowing us to provide your business with the best possible signs. Contact Sign Central today to get started.