1. Do I Need to Match My Online Branding to In-Store Signs?

    When it comes to marketing your business, the sheer volume of options can make it feel pretty overwhelming. Do you rely on physical signage, or make a heavy digital marketing push? What about flyers in the mail or even newspaper ads? And within each category of marketing, there are plenty of sub-options. So what’s a business owner to do?  Not to worry! You don’t need the help of a huge market…Read More

  2. Improving Customer Experience Through Signage

    The Digital Age has posed a serious threat to brick-and-mortar shops around the country (and the world). After all, how can stores beat the convenience of online shopping, which allows customers to shop from the comfort of home in their PJs? The good news is that you don’t need to start themed “PJ shopping days” just to compete with online retail. According to the Pew Research Center, 64% of…Read More

  3. Things to Know About Car Wraps

    Wrapping a vehicle with your business name and information is one of the smartest things that you can do. Not only is this a fantastic way to get your name out, but it’s one of the most affordable forms of advertisement available. Here at Sign Central, we are happy to provide business owners with high-quality designs that they need when wrapping their car. Whether you’ve never wrapped a car be…Read More

  4. What’s the Difference Between Monument Signs and Pylon Signs?

    With so many exterior sign options to choose from, it can be hard to tell the differences between them. There’s no need to feel overwhelmed, though, as your trusted sign experts are here to help! Today, the team at Sign Central will share some of the key characteristics of two of our most popular exterior signage options: monument signs and pylon signs. These signs are easily confused because th…Read More

  5. 5 Businesses That Benefit From Monument Signs, Part 2

    Welcome back the Sign Central blog! In our last post, we began exploring some of the top businesses that benefit from monument signs. In case you missed part one, monument signs are favored by a wide range of businesses and organizations because they are some of the most durable exterior signage options available. Better yet, monument signs offer versatility in that they can be customized with man…Read More

  6. 5 Businesses That Benefit From Monument Signs, Part 1

    Monument signs are one of the most durable, versatile, weather-resistant, and cost-effective exterior signs. Along with being large, low to the ground, and highly noticeable, they are fully customizable. Monument signs can be cut into various shapes, they can be outfitted with LED lights, readerboards, and illuminated channels, they can feature metal cut lettering, and they can even combine the ar…Read More

  7. How Can Your Business Benefit From Monument Signs?

    In a sea of exterior sign options for your small business, how do you know which one is right for you? From illuminated signs to pylon signs and more, there are simply so many to choose from. One excellent sign option to consider is monument signs. Monument signs are typically characterized as exterior signs that are low to the ground with little-to-no space between the bottom edge of the sign and…Read More

  8. It is Time to Redesign Your Sign & Here’s Why

    Welcome back to the Sign Central blog! With the holidays and a new year in sight, it’s time to start thinking about the changes you want to make to your business in the upcoming year to continue to find success. There are a lot of ways to bring attention to your business and be a force to be reckoned with in the area. In our last few blog posts, we discussed the key factors to increase sales dur…Read More

  9. 4 Types of Exterior Signs, Part 2

    Thank you for joining us for part two of our short blog series, Four Types of Exterior Signs. If you missed our last blog, we talked about these popular exterior signs: Illuminated Channels Non-Illuminated Channels Monument Signs Pylon Signs At Sign Central, we want to educate our clients and readers on all things signs to help them choose the most effective, eye-catching exterior sign to attract …Read More

  10. 4 Types of Exterior Signs, Part 1

    Welcome back to the Sign Central blog! In our recent posts, 3 Steps to Create a Brand Color Palette and 3 Tips for Effective Exterior Signs, we offered tips to help you create a powerful, 24-hour marketing and advertising strategy to draw in patrons and help grow your business. Today, we will continue looking at ways Chicagoland businesses just like yours can enhance their advertising by exploring…Read More